hydrating alcoholic beverage

New Alcohol of Choice on Shelves

As a college student, I am seeing and experiencing things first hand. One major thing, something I feel is no secret, is the nightlife on a college campus. Nightlife is present on campuses all across the nation. There is some negativity surrounding alcohol with this demographic. So often college students get involved in binge drinking, where they are consuming large amounts of alcohol in short periods of time. This takes a toll on an individual’s body, especially if they are not getting enough hydration in. I have also seen first hand through working in a retail beverage distributor the lack of alcoholic beverage options that do not provide benefits. There are shelves and shelves of hard seltzers, teas, premixed cocktails, however there is no product that can provide hydrating components to consumers. This fueled me to create HydraFun

What is HydraFun?

HydraFun is the first of its kind, a canned ready to drink beverage that not only contains an alcohol by volume to compete with top brands on the market, it also is packed with electrolyte rich ingredients that are sure to keep all consumers hydrated. No more do consumers have to worry about a wasted day, withering in bed with a headache after drinking, instead they can say 

hello to a hydrating beverage that will have them feeling their best the next day. Additionally, there is no more wondering when the last time you drank water was, or worrying about fitting in a glass of water between drinks, HydraFun has your back 

while consuming. 

HydraFun is a product that I hope to see flourish not only on college campuses across the nation, but anywhere that celebrates the five o’clock hour. I believe that people should be able to let loose and have fun, however they should not have to experience the drawbacks of drinking. This idea was kickstarted by seeing an area of potential within the ever growing ready to drink beverage industry, saturated with hard seltzers.

What led me to creating HydraFun?

I have witnessed so many of my peers go and buy ingredient after ingredient to make what they call a BORG. A BORG starts with a gallon sized bottle of water. Some water is dumped and replaced with liquor. Finally, hydration packets and other flavorings are added to the mix. This concoction is sure to give them the benefits of drinking to allow them to stay out longer, but also ensure they wake up not in a funk. But how easy would it be to just get all these benefits premixed, as well as in flavored variety packs? That is what I sought after creating.

Although there are so many other competitors out there, no other company can say they provide the benefits of hydration in their product like HydraFun provides. HydraFun is taking the alcoholic beverage industry by storm. Keep a look out for our products, which come in flavored variety packs as well as single flavor packs. Consider the benefits you will get when you prioritize hydration and make it a staple in your social settings. HydraFun is the perfect product for so many events, you won’t want to go anywhere without it!

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